Portfolio

Cassia Elegant Spa – Project Case Study

Overview

Cassia Elegant Spa is a Massachusetts-based massage therapy spa that specializes in massages using the Renata Franca method from Brazil.

Cassia has been my client since February 2021 when we first designed their website Twins Elegant Spa.

She recently rebranded her business to “Cassia’s Elegant Spa” and needed a total revamp of her current website, including new domain name registration, new color schemes, new logo.

After evaluating the project requirements, I recommended to her the best possible strategy to maintain all of the high authority domain name she had been building over the past 2 years, without losing any SEO value.

We registered her new domain cassiaelegantspa.com and I began working on the new website as per below.

Project Description:

• Website rebranding to match the change of business name and visual identity.
• Multi Page WordPress website redesign
• Theme configurations
• Google Analytics and Search console integration and website sitemap indexing
• On-Page SEO
• Decomissioning of their previous website and redirections to this new website to keep SEO value on their previous authority domain

Results:

Cassia’s new website is already enjoying the benefits of the traffic that her previous website had collected over the years. In the first 30 days of the new domain being published, the website is already seeing an average of 780 views per month.

Cassias Elegant Spa Website Visits 30 days

Cassia Elegant Spa Website Design

• Website: https://cassiaelegantspa.com